Ametoka
What fighters wear when training's done.
ametoka.com
What This Is
Ametoka is a focused apparel collaboration between Clayton and a young multi-brand creator with his pulse on the trends of up-and-coming brands. The concept: premium after-training wear. Not cheesy fight graphics, not loud streetwear — clean, earth-tone pieces with a quiet hint of luxury. Loose-fitting pants, soft heavyweight basics, premium materials, real cuts. Clothes a fighter, lifter, or anyone serious about training can throw on after the session and still feel put-together walking into dinner. The concept is still being shaped, but the lane is clear.
What's Next
Lock the first capsule with the founding team, finalize fabric sourcing and tech packs, and produce the launch run for a direct-to-consumer drop.